From pest to pet food: Nestlé is now big on insect protein
This is the food group’s answer to the demand for eco-friendly diets for pets
Nestlé’s Purina brand is launching a line of pet food using insects, as the world’s biggest food group tests more environmentally sustainable protein sources.
The move addresses a trend of people seeking more eco-friendly or allergen-free diets for their pets, and puts Nestle into potential competition with smaller brands such as Yora and Green Petfood’s InsectDog.
“We see increasing demand for diversified sources of proteins for pet food products,” Bernard Meunier, head of Purina in Europe, said in an interview on Thursday...