Return to the 50s: sorry feminists, ‘tradwives’ are back in the ...


Return to the 50s: sorry feminists, ‘tradwives’ are back in the kitchen

Is this a worrying backwards step or a supportive community for stay-at-home mothers?

Estelle Lee

Forty years ago, newlywed wives might have expected a pristine set of Elizabeth David cookery books as a wedding present. A then socially acceptable reminder of wifely duties to feed and nourish loved ones. While women clearly no longer need solely to define themselves by their nurturing role, in sharp contrast to the “slummy mummy” school of blogging, there is an emerging trend to focus on the joys of a traditional domestic setting, accompanied by the social media hashtag #TradWife.

It seems that sane women in their tens of thousands are throwing out power suits, and investing their time and energies into the wholesome domestic arts of cooking, baking and homemaking – ironically finding a new revenue stream as a result.

Feminists have been enraged by this 1950s-style movement, some describing it as analogous to the far right, where, in the US in particular, housewives and bloggers such as Dixie Andelin Forsyth willingly “submit” to their husbands, Gilead-style. She has more than 100,000 community subscribers and provides video instruction on every aspect of tradwifehood, from bread making to the more eerie topic of greeting your husband at the end of the day...

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