Armani pulls a rabbit out of the hat in sustainable move

Lifestyle

Armani pulls a rabbit out of the hat in sustainable move

The luxury brand says it will ban angora wool, which is removed from live rabbits, next year

Claudia Cristoferi

The Armani Group says it will no longer use angora wool, starting from the 2022-23 autumn/winter season, adding it to the list of excluded materials under its fur-free policy.

The Italian luxury company joins a string of brands banning the extremely soft wool removed from live rabbits, under pressure from animal rights organisations and more environmentally conscious shoppers.

Last month, People for the Ethical Treatment of Animals (Peta) announced that luxury e-commerce platform Farfetch would stop selling angora wool by April 2022...

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