China gaming giant hits double whammy with Netflix debut, record tourney
The successes have sent Chinese esports stocks surging amid a crackdown on the country’s games industry
Tencent Holdings pulled off a pair of successes for its League of Legends franchise over the weekend, with a raucous esports tournament that drew more viewers than ever before and the strong debut for a new video series on Netflix.
Arcane, an anime series based on the League fantasy universe, premiered to an overwhelmingly positive response, garnering 130-million views in China within a few hours and becoming the most searched show on Tencent’s streaming site. Globally, the show — co-created by the Tencent-owned game maker Riot Games — is streamed on Netflix’s service as well as Amazon.com’s Twitch.
Riot’s promotional push around Arcane included a live premiere event in Los Angeles and advertisements posted at bus stops around the city. Epic Games, also partly owned by Tencent, even debuted a League hero in its hit Fortnite game...