Music fans turn up the vol to mute Covid-19
Listening time through subscription audio streaming has risen 51% as people look to music for comfort: study
Music fans globally are spending more time listening to tunes, about 18.4 hours a week on average, and have turned to their favourite artists for comfort during the Covid-19 pandemic, according to a survey published on Thursday.
IFPI, the recorded music industry’s representative body, said the figure, which equates to listening to 368 three-minute songs, is up from 18 hours in 2019, with listeners mostly turning to subscription audio streaming, video streaming, the radio and short-form video apps such as TikTok.
The Engaging with Music 2021 study, described by IFPI as the largest of its type, is based on the views of 43,000 music fans in 21 countries...