Riding high on pizazz, with a price to match


Riding high on pizazz, with a price to match

Toyota’s C-HR Luxury is a niche buy, with surfaces, materials and décor that culminate in a brilliant environment

Motoring editor, reporter and presenter

Which Suzuki product will Toyota rebadge next? That’s the question many South Africans are asking after the recent launch of the Rumion, identical twin to the Ertiga. Bizarre names aside, this is a partnership Toyota is certainly getting the most out of. And if you look at how well the Starlet does compared with the doppelgänger Baleno, you can’t imagine the executives at Suzuki South Africa are chuffed.

But let’s steer towards a Toyota that’s all Toyota from the ground-up. Remember the C-HR? It was launched globally in 2016 and joined the South African market a year later.

The name wasn’t inspired by some chief engineer’s run-in with the company’s human resources department. Oh no, C-HR stands for “Coupé High Rider” and you can’t disagree that it looks like what the name suggests. It has a sloping roofline with narrow window apertures, a steeply raked tail and pumped-up stance that’s typical of the crossover genre...

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