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Thank Zhou for turning modest clothing into high fashion


Thank Zhou for turning modest clothing into high fashion

We talk to designer Elle Mambetov about surviving prison and rebuilding her brand

Thango Ntwasa

Elle Mambetov grew up like any other young girl, playing with dolls whose outfits she wished matched hers and contemplating a fashion career after creating outfits with a sewing kit she received from her grandmother.

But what sets her apart is not her rise as a must-watch designer of modest fashion, but that her dreams are coming true through an innovative collection that’s part of Vogue magazine and the Council of Fashion Design of America’s A Common Thread fundraising initiative.

Mambetov, whose brand is Elle B Zhou, recently held a virtual show focused on modest fashion for fellow Muslim women...

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