The story of the Wattpad revolution has only just begun


The story of the Wattpad revolution has only just begun

This is the tale of how the online platform is changing the world of storytelling one upload at a time

Jo Buitendach

Rummaging through a secondhand bookstore’s well-worn tomes will always have its place, but more and more people are turning to e-readers. This has been especially acute during the lockdown, with bookstores shut. Online reading platform Wattpad is taking this relationship between reading and technology a step further and challenging the future of storytelling.

Wattpad is a free, user-generated story platform that gives writers, many of whom are amateurs, a space to write and share stories. It gives readers millions of narratives to choose from, as well as an opportunity to comment on and interact with their favourite Wattpad authors. You could find yourself delving into some historical fiction, horror, LGBTQ+ stories or fantasy. But if you like a good page-turning, corset-ripping tale of love and lust, then Wattpad is definitely for you. Romance rules on this platform.

Founded in 2007 by Allen Lau and Ivan Yuen, the Toronto-based start-up aimed to “revolutionise how people discovered, shared and connected through stories”...

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