‘Sustainable’ means keeping your Chloe clothes forever

Lifestyle

‘Sustainable’ means keeping your Chloe clothes forever

At Chloe, designer Natacha Ramsay-Levi offered up a fabulously French and deceptively simple idea

Bethan Holt

Designers have been grappling this fashion month with the question of addressing sustainability and fashion’s role in climate change, while also producing yet another collection of clothing. Jungle prints, tributes to nature and declarations of being carbon neutral have been among the most popular solutions. 

At Chloe, designer Natacha Ramsay-Levi offered up a fabulously French and deceptively simple idea. “It’s our responsibility to make a statement that you don’t want to throw away in six months,” she said backstage after showing her most simple collection yet for the maison, which was founded in 1952 by Gaby Aghion in pursuit of a new easy yet luxurious way of dressing. 

That relaxed elegance felt effortless in the soft pinstripe suiting which had almost as much “flou” (a Chloe house code, describing its signature flowing, effortless cuts) to it as wafting scarf blouses, curved-front skirts and bias-cut silk slips. Tailored shorts were given a light touch with silky ruffled, pyjama-like layers underneath. ..

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