It’s going to be all white: What cars South Africans are buying
VW Polos and Polo Vivos are the most-sold cars, but BMWs are the most-searched. And in which colour?
Volkswagen Polo and Polo Vivo lead the list of top 10 most-sold vehicles on Autotrader’s website, though BMW is the most searched-for brand. These are some of the findings in a report published by AutoTrader which reveals deep-dive insights into SA’s car market.
The Car Industry Report derives its data from what is said to be the most detailed and comprehensive vehicle database yet seen in the local automotive industry.
George Mienie, CEO of AutoTrader, says that search data pertaining to the site is a highly accurate barometer of consumer preferences and buying patterns...