#Saggyboobsmatter and other tales of the city

Lifestyle

FEAR AND CLOTHING

#Saggyboobsmatter and other tales of the city

A weekly foray into the vagaries and charms of fashion

Columnist

I see Kylie Jenner deflated her lips. This may strike you as a very non-consequential development in the greater scheme of things. And of course you would be right. I mean The Donald is writing in CAPS to the Iranians on Twitter and that kind of inflation could escalate imminently.
But geopolitics aside this particular lip deflation is interesting. Kylie Jenner, it could be argued, built an empire on those lips and their rising fortunes. Forbes claims she is worth at least $900-million, which is pretty good going at 20, off the back of her makeup brand Kylie Cosmetics.  And she now earns approximately $1-million per Instagram.
I am raising her lips because they have played a role in this ascension to the top of the social media heap. When she confessed to having them artificially pumped up – not because she was aspiring to pneumatic sex goddess tropes but because she was harbouring a complex which had developed from an ill-timed comment while kissing a young man in her early teens – her social clout rose instantly, followed closely by her net worth.  
It was her honesty about her fallibility that triggered an empire. It seems a huge percentage of the makeup-buying population could sympathise with an awkward moment that led to her need to pout more dramatically.I mean who cannot remember the angst-inducing gropings of youth – as braces met braces while the clash of teenage hormones played second fiddle to the maudlin, self-obsessed violin in the background?
Kylie’s lips in all their ups and downs have launched a thousand ships, not least the latest online movement #saggyboobsmatter.  If lips are such a point of contention in the teenage panoply of stuff to feel bad about, boobs are like a mountain of angst to surmount.
No wonder women everywhere are submitting to what sounds like incredibly painful procedures to inflate the poor things to levels that are deemed appropriate, or deflate them to those same levels.
So I am singing the praises of the lovely @theslumflower, who came up with the saggy boob hashtag and is daring to wear her boobs exactly as nature intended for them to be worn:  hanging free and pretty darn spectacular.

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