Ideas
Lost in translation: how Covid-19 language can be misunderstood
To communicate the real value of vaccines we must make information easily available and understandable
Words have power, far beyond their literal meaning.
The words we use to explain and alert the public about the Covid-19 pandemic can contribute to misunderstandings and open the door to misinformation.
I’ve spent the past 25 years in health and community development on the African continent and it’s clear we must communicate simply and clearly to effect change...
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