Zeder is dropping seeds all over East Africa

Business

Zeder is dropping seeds all over East Africa

Zaad is by far Zeder’s biggest investment position

Marc Hasenfuss

Investors who attended the recent AGM of agribusiness investor Zeder would have picked up the hints about expansion into East Africa.

On Wednesday the PSG-controlled group confirmed its seed business Zaad – which is headed by former Zeder CEO Antonie Jacobs – had clinched an agreement to acquire a 40% stake in East African Seeds Company (EAS) for an undisclosed sum.

Clearly this is not a massive deal for Zeder, which was not trading under a cautionary notice that would have been needed to flag negotiations around significant transactions...

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