Avon fun yet? Making mucho moolah by direct selling

Business

Avon fun yet? Making mucho moolah by direct selling

Avon Justine MD Mafahle Mareletse punts it as the quickest, easiest way to create self employment

Phumi Ramalepe

Unemployment in SA has risen to 27.6%. meaning 455,000 economically productive citizens are out of work. We asked Mafahle Mareletse, MD of Avon Justine, SA’s second largest direct selling business by market share in the beauty and cosmetics sector, how direct selling can help to address the crisis.

How big is the direct selling industry?

Globally the direct selling industry is worth $193bn and in SA just under R13bn. This is a very small contributor to our GDP, though it has the potential to do a lot more. Africa and the Middle East contributes 3% to the world’s direct selling industry. The potential is huge...

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